Introducing the new color "Dark Navy"! "Matching Tips" from an Image Consultant

Following the "Apple Room Key", the new color "Dark Navy" has finally been released as a bag.

Inspired by deep navy jackets, this brand original color was developed with the aim of creating a "navy that anyone can easily use". It has a subdued, calm hue with reduced blueness. Its versatility, as easy to use as black, is its charm.

However, along with the unveiling of the new color, we heard comments like, "I'm interested, but maybe navy doesn't suit me..."

So, for those with such concerns, we asked image consultant Aoi Yoshida for her tips on how to incorporate the new color to best suit you and enjoy it more!

This article is packed with hints that can also be applied to your everyday fashion, so please read it to the end!

 

Aoi Yoshida, Image Consultant, on "Dark Navy"

First, we asked Ms. Yoshida for her honest impression of the color.

Navy is a basic color, so it tends to suit everyone, but among them, it seems to particularly suit those with a blue-based winter personal color. Because it's a deeper, darker shade than typical navy, it also suits those with a yellow-based autumn personal color. Navy is a cool color, which can be challenging for yellow-based individuals, but the gold buckle makes it easy for them to incorporate!

This time, the "Apple 2Way Tote Bag" with the new color incorporates "gold" for the buckle, creating a balance that suits both blue-based and yellow-based individuals broadly.

Furthermore, in the case of the "Apple 2Way Mini Bag", you can choose between "gold" and "silver" for the carabiner, allowing you to customize it to match your desired look.

We also asked AYANO, a staff member with a "blue-based winter" personal color, who Ms. Yoshida deemed "suited," for her impressions of the new "Dark Navy" and how it felt to wear!

Since I wear navy frequently, from the moment I saw it, I felt it was a color that suited me well. Silver accessories usually suit me better, but with this "Dark Navy," I can easily incorporate gold hardware without feeling out of place.

With "Dark Navy" as the base, blue-based individuals can apparently incorporate "gold" hardware, which they often avoid, without any hesitation!

 

Matching Techniques by Personal Color

You might have thought that if you're not a "blue-based winter" or "yellow-based autumn," which Ms. Yoshida commented "suits well," then it might be difficult to incorporate this color.

But don't worry!

This time, Ms. Yoshida taught us techniques that allow people with other personal colors to easily find colors that suit them.

 

Blue-Based Summer

It's good to wear bright colors such as off-white or muted blue for your top. Also, by making the bag's area smaller, you can create a more flattering impression, so for the 2-way series, the "Apple 2Way Mini Bag" with a "silver carabiner" is recommended.

Yellow-Based Spring

It's a good idea to wear warm, complementary colors like ivory or camel for your top. By wearing a suitable color for your top, which is a large area close to your face, the bag will also look more flattering. A "gold" buckle is recommended.

It's wonderful to be able to choose your favorite colors regardless of your personal color just by keeping a few key points in mind, isn't it?

If you're a "blue-based summer" or "yellow-based spring," please use these coordination tips as a reference!

 

Enjoy "Dark Navy" in your own way

The deep, calm impression of "Dark Navy" is a versatile color that can be enjoyed by everyone, not just those with "blue-based winter" and "yellow-based autumn" personal colors, simply by incorporating the "matching tips."

Ms. Yoshida, who provided the advice this time, also says that "the Dark Navy bag released this time can be enjoyed by anyone with a little creativity."

Why not incorporate the new "Dark Navy," which combines trendiness with timeless appeal, into your wardrobe in your own unique style?

*The items used in the styling examples shown are the stylist's own.