Representative Blog: "Year-End Greetings and a Look Back at 2024"

Year-End Greetings and a Look Back at 2024

The year is drawing to a close quickly. How are you all doing?

Thank you very much for your continued support of LOVST TOKYO this year!

This year, we were honored to provide the "Apple 4way Gather Bag" as a costume for Fumi Nikaido, the star of the popular drama "EYE LOVE YOU," and to welcome so many visitors to our long-awaited showroom, which successfully opened!

In the representative's blog I wrote at the end of last year, titled"The Future of Consumption and Challenges," I considered the concept of "five-way satisfaction" and reflected on what makes "LOVST TOKYO" unique.

I was thinking about what to write this year, and I'd like to introduce my favorite spots in our new office and showroom, which will be our new base of operations in 2024.

1. Mission Board

First, the mission board in the office.

This is our company's mission board, which reads, "Design your purpose in Life."

Here, we post letters and small notes of kindness we've received since starting the business.

Every time I see this, I'm reminded that there are people supporting us, no matter how tough things get, and it always gives me courage.

Thanks to this, the number of staff working with us has grown, and your warm words are a source of support not only for me but for all LOVST TOKYO staff.

In a few years, I hope to continue striving so that this board is completely covered with the smiles of our customers! (If you're curious about the meaning of our mission, please feel free to check here)

2. Newly Installed Plant-Based Employee Cafeteria

PR staff Otsuka eating vegan deli

To promote the physical health of our staff, environmental health, and social health (community contribution), we installed a freezer in the office that allows for easy access to plant-based meals.

It's popular for lunch, of course, and also as a snack for staff and part-time members who occasionally work late. I'm personally happy that our team members are enjoying using it, so I've chosen it as one of my favorite spots.

By the way, here are some online retailers we frequently purchase from:

Accea's Vegan Deli
→It has a bit of a spicy kick, so it's popular with staff who like spicy food.

Vcook Mall
→Seasonal limited-edition products are attractive for in-house events and appreciation parties.

Green Culture
→Taiwanese vegetarian food is highly recommended.

Beyond Free
→The fried okara konjac was a new sensation. It was an exquisite dish that all the staff raved about.

We will continue to search for foods that can be easily eaten in the office to please everyone on the team. If you have any recommendations, please let us know!

3. Small Showroom Events

Finally, I'd like to mention the events held at the showroom.

At the LOVST TOKYO showroom, we offer various events to ensure that every visit is enjoyable, such as seasonal sweets and collaborations with vegan brands.

There are moments when I myself suddenly realize what kind of events are being held this season, and I find the small changes within the showroom enjoyable.

Perhaps the small events that our content team works hard to plan every day are one of the elements that create the current LOVST TOKYO world.

Showroom and online store campaigns also change regularly, so we'd be delighted if you could check them out!

In closing

Thanks to the support of many customers, we were able to successfully overcome the challenges of this past year.

It has been a daily learning experience, encountering many obstacles and discovering the difficulties and joys of working as a team.I am filled with gratitude for the opportunity you have given us to deliver our vision to even more people.

"We want to try launching new apparel products next year~" our team is already conceptualizing.

Additionally, we will be holding special events not only in the Tokyo metropolitan area but also in regional cities, and our entire staff looks forward to speaking with all of you who have continuously supported us.

We still have many shortcomings and may cause you inconvenience, butwe ask for your continued support.

Please take care of yourselves and have a wonderful New Year!

Kaito Karasawa, Representative of LOVST TOKYO